Study copywriting in Madrid to make a living from writing

If you do not want to go unnoticed in the world of advertising, it is important to learn to communicate the value of services and brand values through the copywriting technique. Enjoying using persuasive writing to persuade and enchant your clients and leads and boost the sales of your business through narrative is the main objective followed by the courses, careers and postgraduate degrees in copywriting. Keep reading and discover the different options that Miami Ad School offers you!

The best copywriting courses

They say that today no one reads, that we live immersed in a visual culture or that the image is the universal language. Nonetheless, words, creative writing and copywriting remain the soul of advertising and of this profession, where it is the same words that sell.

There are various ways to learn to write and demonstrate that a word is worth a thousand images, that everything, absolutely everything, can be sold with words alone, whether in copywriting courses and workshops, degrees and postgraduate degrees or masters.

Copywriting workshops and courses

If you want to start your career as a copywriter or expand your knowledge if you already have some experience in the world of advertising, In the copywriting workshops and courses you will learn the basic concepts to put into practice, along with a series of tools to make a living from writing and achieve real results.

Currently there are specific courses for various sectors. From copywriting courses for traffickers to become essential for your online business, copy courses for email marketing to get the most out of emails and really convert to copywriting for social networks to delight the audience on social networks with exceptional texts. In all of them you will discover the power of copywriting and its importance as the central axis of any communication campaign.

Copywriting career

Currently there is no specific copywriting career, although there are certain degrees that allow you to later dedicate yourself to this, where you will learn specific concepts that a good advertising copywriter needs to know. Degrees such as Advertising and Public Relations and Marketing are examples of sectors in which the skills of a copywriter are required.

Copywriting Master

Beyond the courses offered, in the Master of Copywriting or Advertising Writing you learn to conceptualize, generate creative ideas and sell them to become a true professional and creativity and become a great copywriter, whose objective is based on offering advanced training in the craft of writing aimed at professional specialization.

There are more and more media and supports that need precise explanation, seductive phrases and convincing arguments in creative advertising. There are more and more opportunities for a good copywriter to demonstrate that words sell. Don't miss this opportunity and become a copy professional.

Branches of copywriting

When talking about the digital field, most of the terms used are in English, which often leads to errors in translation for the various professions found in the digital field.

Community Manager vs Copywriter

The community manager is the person in charge of creating content for social media profiles such as Facebook, Instagram, LinkedIn, Tik Tok, among others, whose function is to serve as an intermediary between the brand and its clients or potential clients. In addition, he is dedicated to writing short and clear messages using the language of social platforms by creating infographics, videos and photographs.

The copywriter focuses on writing creative texts whose objective is to get the client to take action., without maintaining any relationship with them. Furthermore, the content of the texts is more oriented towards SEO positioning. If it is true that working for the same brand, copywriter and community manager must do so while maintaining a common line to create a joint brand image and not confuse the audience with the wrong message.

Writing, copywriting and storytelling

The term storytelling is very fashionable, which refers to the ability to write texts to tell a story., whose objective is to bring forth emotions and sensations to end up carrying out a certain action. At this point, thanks to copywriting and advertising writing you can write very interesting quality texts and content based on a story.

Thus, writing aimed at SEO positioning, copywriting and storytelling are considered optimal for transmitting a message, since they have the purpose of captivating readers and converting them into potential clients.

Content writing and copywriting

Writing styles in digital marketing are like a large family, they are all related but each one has unique characteristics. A content writer is intended to inform, this can be in the form of articles, blog posts even social media posts, whose objective is to provide valuable content.

Copywriters and copywriters have a very different skill set than content writers, where content is primarily based on advertising, building a company's brand, and creating awareness about the company's products or services. same.

Job opportunities and salary of the copywriter

Before we begin, it is important to consider the various determining factors of a copywriter's salary. The degree and specialization, experience, type of business and project, as well as the personal brand of the copywriter are the main factors that will determine the copywriter floor.

The average salary of a copywriter in Spain is approximately 28,000 euros per year; In the case of junior copywriters, the average salary is reduced to 19,000 euros per year and for senior copywriters it rises to 49,000 euros per year, always taking into account that these figures may vary throughout the year.

Where to study copywriting in Madrid

Are you immersed in the world of trafficker, community manager, blogger where texts and communication are of vital importance? Are you looking to define and reinforce your own personal brand on profiles such as Instagram, YouTube and earn a good income with texts that motivate those around you to take certain actions? Do you want to make a living from writing and copywriting but don't know where to start to understand what writing to sell consists of?

If any answer is yes, study a master in copywriting in Madrid It will be the best decision you can make. Thousands of students learn every year the persuasive writing method that impacts, excites and sells in the most renowned school of advertising and marketing and Marketing.

All businesses demand a creative copywriter profile to write the texts for their websites, blogs, advertisements, emails and newsletters and publications on social networks. More and more companies are hiring these types of profiles. Are you thinking of studying this Master? Enter our website and we will provide you with the information you need to take the step!